What an AI motion graphics generator should actually do
Motion graphics are designed elements in motion: words, shapes, arrows, charts and simple illustrations, timed to a voice or a beat. A designer would build them in After Effects one keyframe at a time. The promise of an AI motion graphics generator is that you describe the idea and the keyframes are made for you.
There are two very different ways to deliver that promise. The first asks a video model to dream up the whole frame from a prompt. That works for footage-like scenes, but it struggles with exactly the things motion graphics are made of: readable letters, straight axes and the same character from one shot to the next. The second way, the one WhatToUpload uses, has a language model plan the animation and a renderer draw it with real fonts and real geometry. The result looks designed rather than generated, because it is.
Drawn as code versus prompted from a video model
Neither approach is better at everything. Here is where each one is strong, so you can pick the right tool for the job rather than the louder one.
| Drawn as code (WhatToUpload) | Prompt-to-video models | |
|---|---|---|
| Text on screen | Set in real fonts, always legible | Often misspelled or melted |
| Charts and numbers | Plotted from the values in the script | Approximate shapes, numbers unreliable |
| Consistency between shots | Same character, colours and layout throughout | Characters and objects can drift |
| Photoreal scenes and people | Not offered, by design | Their main strength |
| Cinematic camera moves | Simple, designed motion | Rich and varied |
| Cost of a 30 s video | 26 to 30 credits, fixed | Varies by model and seconds generated |
If you need a realistic drone shot over a city, a video model is the right tool. If you need a number to appear on the word that says it, code is.
The three motion graphics styles
Every style is a complete visual system: fonts, colours, pacing rules and a vocabulary of animations the storyboard can use. Claude picks the shots; the style decides how they look.
- Kinetic type: huge words land the moment they are spoken, on ink and paper with one red accent. Best for stories, hot takes and countdowns that hang on one strong line.
- Ink stickman: a stick figure is drawn in ink as the narrator talks, with hand-lettered labels and simple props. Best for history, psychology and how-it-happened stories.
- Diagram explainer: graphs, equations and shapes draw on and morph on a dark grid. Best for science, money and anything with a number in it.
Topics that suit motion graphics
Motion graphics shine when the idea has a shape: a number that grows, a cause that leads to an effect, a moment that turns on one word. They are weaker for topics that depend on seeing a real place, a real product or a real person's face.
- Money: "What $100 a month becomes in 30 years" (Diagram explainer).
- History: "The 1983 night a computer nearly started a war" (Kinetic type).
- Psychology: "Why you avoid the one task that matters" (Ink stickman).
- Science: "Why exponential growth always surprises us" (Diagram explainer).
- Tech failures: "The glitch that lost a trading firm $440 million" (Kinetic type).
- Habits: "What 1% better a day really adds up to" (Diagram explainer).
How to write a topic that animates well
You only need one sentence, but a good sentence gives the storyboard something to draw. Name the specific thing rather than the category: "the Mars probe lost to a units mix-up" beats "space mistakes". If there is a number, put it in. If there is a twist, hint at it. Claude builds the script from facts you can check and does not invent statistics, so a precise topic also gets you a more precise script.
Pacing matters more in motion graphics than in footage, because every beat is a new element on screen. A 30 second video holds roughly one idea with one turn; a 60 second video can carry a setup, two developments and a payoff. If your topic needs a list of ten items, pick the best three, or split it into a series of videos.
How to make a motion graphics video
Type your topic
One specific sentence in the box above, for example "why the Titanic's binoculars were locked away". You can sign up first and the topic carries over.
Pick a style and a length
Kinetic type, Ink stickman or Diagram explainer, at 30 or 60 seconds. The credit cost is shown before anything renders.
Let it render
Claude writes the script and storyboard, ElevenLabs records the voice, captions are timed from the voice's own word timings, and the renderer draws every frame. It takes about 3 minutes.
Download and post
You get a 9:16 MP4 with music and sound effects mixed in. Upload it to YouTube Shorts, Instagram Reels or TikTok yourself.
Styles and what each video costs
Prices are fixed per style and length, shown before you render, and charged only for a finished video: a failed render refunds its credits automatically.
| Style | Best for | 30 s video | 60 s video |
|---|---|---|---|
| Kinetic type | Facts, money, history, hot takes | 26 credits | 42 credits |
| Ink stickman | Explainers, life lessons, how things work | 30 credits | 48 credits |
| Diagram explainer | Science, maths, money and data stories | 30 credits | 48 credits |
| Systems explained | How apps work, system design, tech explainers | 30 credits | 48 credits |
| Avatar explainer | Tutorials, product walkthroughs, how-to | 45 credits | 75 credits |
| Comic book | Scary stories, mythology, legends, superhero-style origin stories | 85 credits | 160 credits |
| 3D cartoon | Acts of kindness, school drama, family stories, fables and lessons | 85 credits | 160 credits |
| Anime | Anime stories, school drama, rivals and friendship, fantasy adventures | 85 credits | 160 credits |
| Cinematic | History, heists, survival stories, famous mysteries | 85 credits | 160 credits |
| Dark fantasy | Mythology, legends and curses, scary stories, epic battles | 85 credits | 160 credits |
| Painterly | Bible stories, history, fables, mythology | 85 credits | 160 credits |
| Noir crime | True crime, heists, detective stories, unsolved cases | 85 credits | 160 credits |
| Flat cosmos | Space and science, biology and the body, how big or small things are, nature | 30 credits | 48 credits |
| Clip collage | History and politics, how something happened, business stories, timelines | 30 credits | 48 credits |
| Morph math | Maths and logic, how algorithms work, probability, physics | 30 credits | 48 credits |
| Storytime | Funny true stories, fails and disasters, life lessons, weird history | 30 credits | 48 credits |
| Market chart | Company growth, markets and prices, economics, money myths | 30 credits | 48 credits |
| Countdown | Top 5 to top 10 lists, records and extremes, rankings, history's biggest | 30 credits | 48 credits |
| Starry swirl | Space and the night sky, science, history, calm explainers | 45 credits | 72 credits |
| Water lilies | Nature and biology, calm facts, gardens, wellness | 45 credits | 72 credits |
| Pointillist | Perception and the brain, science, colour and light | 45 credits | 72 credits |
| Golden mosaic | Gold, wealth and treasure, history, chemistry | 45 credits | 72 credits |
| Tomb mural | Ancient Egypt, history, mysteries | 45 credits | 72 credits |
| Renaissance fresco | Inventions and engineering, history, biographies | 45 credits | 72 credits |
| Bauhaus | Design and technology, how things work, systems | 45 credits | 72 credits |
| Pop art | Happy accidents and inventions, pop culture, brands | 45 credits | 72 credits |
| Art nouveau | Paris and Europe, architecture, history | 45 credits | 72 credits |
| Dunhuang mural | Silk Road and Asia, history, religion and culture | 45 credits | 72 credits |
| Persian miniature | Ancient engineering, Middle East history, travel | 45 credits | 72 credits |
| Night diner | Sleep and the mind, late-night science, city life | 45 credits | 72 credits |
| Tilt-shift miniature | Cities and travel, logistics and transport, real estate, how a place works | 45 credits | 72 credits |
| Brick toy | Kids and family, how things are built, startups and products, space and science | 45 credits | 72 credits |
| Pop-up book | Stories and fables, kids and family, history, travel | 45 credits | 72 credits |
| Newsreel | History, inventions, business origin stories, world records | 45 credits | 72 credits |
| Impasto oil | Art and culture, history, emotional stories, cities at night | 45 credits | 72 credits |
| Urban sketch | Travel and places, city guides, food and cafes, architecture | 45 credits | 72 credits |
| Shadow puppets | Folk tales and legends, history, kids stories, moral lessons | 45 credits | 72 credits |
| Low-poly island | Games and tech, world building, climate and nature, startups | 45 credits | 72 credits |
| Isometric picture book | How things work, cities and buildings, jobs and industries, kids and family | 45 credits | 72 credits |
| HD-2D | Gaming, fantasy and legends, history as adventure, self-improvement quests | 45 credits | 72 credits |
| White model | Architecture and cities, urban planning, engineering, product design | 45 credits | 72 credits |
| Sci-fi toon | Science and tech, weird facts, comedy explainers, gaming | 45 credits | 72 credits |
| Glass product | Product launches, tech and gadgets, luxury, beauty | 45 credits | 72 credits |
| Satellite briefing | Geography and borders, climate and disasters, mega projects, military history | 45 credits | 72 credits |
| Archive light table | History, archives and discoveries, biographies, investigations | 45 credits | 72 credits |
| Microscope | Biology and health, science explainers, food and fermentation, germs and immunity | 45 credits | 72 credits |
| LiDAR scan | Cities and infrastructure, archaeology and ruins, engineering, disasters and change | 55 credits | 88 credits |
| Riso print | Indie brands, lifestyle, zines, music | 30 credits | 48 credits |
| Amber terminal | Tech history, hacking and security, developer tools, sci-fi | 30 credits | 48 credits |
| Swiss grid | Design and architecture, brand stories, business explainers, events | 30 credits | 48 credits |
| Case file | True crime, mysteries, funny investigations, pets and animals | 30 credits | 48 credits |
| Game show | Quizzes and trivia, rankings, kids and family, year in review | 30 credits | 48 credits |
| Blueprint | Engineering, how things work, inventions, hardware | 30 credits | 48 credits |
| Gilded deco | Luxury and fashion, galas and events, jazz-age history, hotels and travel | 30 credits | 48 credits |
| Chalkboard | Lessons and explainers, myth-busting, word origins, math and science | 30 credits | 48 credits |
| Whiteboard | How-to explainers, online courses, business ideas, productivity | 30 credits | 48 credits |
| Dark keynote | Product launches, tech and AI news, startups, SaaS tips | 30 credits | 48 credits |
| Feed news | News explainers, money and markets, viral facts, data shorts | 30 credits | 48 credits |
| News bulletin | Weekly round-ups, breaking explainers, market updates, sports news | 30 credits | 48 credits |
| Atomic fifties | How-to and set-up guides, home and cooking, retro brands, life hacks | 30 credits | 48 credits |
| Rubber hose reel | Food and drink, retro brands, fun history, kids | 30 credits | 48 credits |
| Silent intertitle | History stories, anniversaries, old inventions, comedy | 30 credits | 48 credits |
| Ink wash | Philosophy and quotes, culture and history, calm explainers, poetry | 30 credits | 48 credits |
| Woodblock wave | Travel, Japan and culture, nature and the sea, history | 30 credits | 48 credits |
| Woodcut | Folk tales, dark history, craft brands, book stories | 30 credits | 48 credits |
| Copperplate | Science and nature, museums and heritage, old maps and explorers, medicine history | 30 credits | 48 credits |
| Travel poster | Travel and places, city guides, outdoors, events | 30 credits | 48 credits |
| Sixties titles | Mysteries and heists, spy and war history, trailers, fashion | 30 credits | 48 credits |
| Pictogram grid | Catalogues and countdowns, city and public services, step-by-step guides, brand facts | 30 credits | 48 credits |
| Circuit board | Energy and electricity, chips and computers, supply chains, how the internet works | 30 credits | 48 credits |
| Transit map | Cities and transport, growth over time, networks, travel tips | 30 credits | 48 credits |
| Data story | Data journalism, economics, climate and science, health statistics | 30 credits | 48 credits |
| Hologram HUD | Space and future tech, specs and comparisons, gaming, AI | 30 credits | 48 credits |
| 16-bit quest | Gaming, nostalgia, level-up and self improvement, fantasy and lore | 30 credits | 48 credits |
| Neon night | Music, retro tech and games, night life, cars | 30 credits | 48 credits |
| Stained glass | Legends and myths, medieval history, heritage, holiday stories | 30 credits | 48 credits |
| Red paper-cut | Festivals and holidays, folk tales, greetings, food traditions | 30 credits | 48 credits |
| Paper lightbox | Journeys and travel, bedtime and calm stories, places and memories, anniversaries | 30 credits | 48 credits |
| Crayon book | Kids and family, bedtime stories, simple science, feel-good facts | 30 credits | 48 credits |
| Watercolour journal | Nature and travel, food and gardening, wellbeing, science of everyday life | 30 credits | 48 credits |
| One line | Brand stories, life lessons, minimal ads, psychology | 30 credits | 48 credits |
| Memphis pop | Lifestyle and design, pop culture, fun facts, fashion | 30 credits | 48 credits |
| Agit-prop | Industry and labour history, big achievements, revolutions, manifestos | 30 credits | 48 credits |
| Found tape | Mysteries and unsolved cases, creepy facts, internet legends, psychology | 30 credits | 48 credits |
| Match analysis | Sports analysis, strategy and tactics, competition stories, business rivalries | 30 credits | 48 credits |
| Night city | Cities and urbanism, economy and scale, commuting and work, night life | 30 credits | 48 credits |
| Isometric blocks | Process explainers, supply chains, how companies work, logistics | 30 credits | 48 credits |
Creator $19/month for 500 credits (about 19 videos), Pro $49 for 2,000 (about 75), Studio $99 for 4,500 (about 170). Counts assume 30 s Kinetic type videos. Cancel any time.
What it does not do yet
Worth knowing before you sign up. All of these are coming soon; none of them are live today.
- Auto-posting and scheduling to YouTube, Instagram and TikTok, on Pro and Studio. Today you download the MP4 and upload it yourself.
- Series and autopilot, where a new episode is made on a schedule without you starting each one.
- More styles beyond Kinetic type, Ink stickman and Diagram explainer.
- Other formats: Reddit stories, fake text conversations, brainrot and gameplay split-screen.
Questions
Is this a real AI motion graphics generator or a template filler?
Neither label fits exactly. There are no fixed templates with blanks to fill: Claude writes a new script and a new storyboard for each topic, choosing which words, shapes and charts appear and when. The styles fix the look (fonts, colours, the kinds of animation available) so every video is consistent, the way a design system keeps a brand consistent.
Can I use my own script?
Today you give a topic and Claude writes the script. If you include specific facts, numbers or an angle in the topic, the script is built around them.
How much does a motion graphics video cost?
A 30 second video costs 26 credits in Kinetic type and 30 in Ink stickman or Diagram explainer. A 60 second video costs 42 or 48. Creator is $19 a month for 500 credits, about 19 videos.
Why does the text never come out garbled?
Because no model draws the letters. Every word is typeset in a real font by the renderer, the same way a designer would set it, and then animated.
Does it make horizontal videos?
No. Every video is vertical 9:16, made for YouTube Shorts, Instagram Reels and TikTok.
What if a render fails?
The credits go back to your balance automatically. You only pay for videos you actually get.
Can I monetise these videos?
The video is yours to post and monetise. Platform rules still apply: YouTube does not pay for repetitive or mass-produced content, so use it to make good videos faster, not to flood a channel.





